Cool Companies: How the Best Businesses Boost Profits and Productivity by Cutting Greenhouse Gas Emissions.
Will reducing greenhouse gas emissions be a roadblock to growth? A growing number of companies are looking beyond the political debate on global warming to see a strategic opportunity to increase profits and productivity. These "Cool Companies" have worked to cut heat-trapping emissions by as much as 50 percent from their buildings or factories.
In Cool Companies, energy expert Joseph J. Romm, Director of the non-profit Center for Energy & Climate Solutions, describes the experiences of such successful companies as DuPont, 3M, Compaq, Xerox, Toyota, Verifone and Perkin-Elmer. In all, he shows how more than 50 firms have achieved bottom-line improvements by improving processes, increasing energy efficiency and adopting new technologies.
Using proven corporate strategies, Romm shows managers how they can build or retrofit their operations to reduce global warming pollution and achieve quick returns on the investment.